Smart Recovery International: Driving growth through digital transformation

Client

SMART Recovery International

Year

2022-Present

Deliverables

Digital transformation, UX strategy, product design & development, content strategy & production

Leading the digital transformation program for a global not-for-profit

Yarmer has led the global digital program for SMART Recovery International since 2022. This has included a revamped global website that serves millions of users, a mobile app that provides resources and tools for individuals in recovery, and a Facilitator Platform to streamline the work of support group leaders. These platforms have enhanced participant engagement, improved access to support, and increased operational efficiency.

Innovative digital solutions to support a growing global crisis

As a result of the digital transformation, SMART Recovery experienced a 35% increase in user engagement, allowing them to connect more effectively with individuals in recovery.

The Facilitator Platform streamlined operations, boosting facilitator efficiency by 20%, enabling them to manage support groups with ease and focus on providing more impactful guidance. Furthermore, the new global website and mobile app significantly expanded SMART Recovery’s reach, providing critical resources to over 1 million users worldwide, reinforcing their position as a global leader in addiction support.

SMART tools for scaling addiction recovery worldwide

Innovation in online addiction recovery tools is essential for scaling support worldwide. By enhancing accessibility and improving the user experience for both participants and meeting hosts, SMART Recovery can more effectively respond to the growing global demand for recovery services.

With the demand for addiction recovery increasing—the World Health Organization estimates over 35 million people globally suffer from substance use disorders—tools that enhance access are essential to meet the growing need for recovery services.

Empowering facilitators with high-quality, scalable training

SMART Recovery’s Host Portal streamlines facilitator training and operations, increasing efficiency and allowing facilitators to focus on providing impactful support. By offering scalable, online training, these tools ensure facilitators worldwide can consistently deliver effective recovery services.

The Host Portal blends self-paced learning with expert support, allowing facilitators to progress at their own pace while receiving personalised guidance, helping SMART Recovery scale certified meeting hosts globally.

Results

35%

increase in user engagement

As a result of the digital transformation, SMART Recovery experienced a 35% increase in user engagement, allowing them to connect more effectively with individuals in recovery.

20%

increase in facilitator efficiency

The Facilitator Platform streamlined operations, boosting facilitator efficiency by 20%, enabling them to manage support groups with ease and focus on providing more impactful guidance.

1 million+

users worldwide

Furthermore, the new global website and mobile app significantly expanded SMART Recovery’s reach, providing critical resources to over 1 million users worldwide, reinforcing their position as a global leader in addiction support.